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Email Marketing
Unlock the full potential of email marketing with expert strategies, tools, and tips to grow your audience and drive conversions.
Year-in-Review Email Templates: Make Your Customers the Star
Every December, Spotify's Wrapped email reveals our listening habits, prompting millions to share it readily with…
How to Write an Email Body People Actually Read
You spent an hour crafting the perfect email. The subject line is a work of art.…
What Is a Good Email Open Rate? And How to Improve Yours
You spent two hours crafting the perfect email. You picked just the right image, wrote clever…
5 Email Marketing Trends for 2026 + Action Plan
Most businesses are losing money on email marketing—not because they're bad at it, but because they're…
Plan Integrated Marketing: Strategy + Template
Here's the thing about integrated marketing: it sounds like one more thing you need to learn,…
Email Thread Chaos? 7 Mistakes You're Making (And How to Fix Them)
You might not think your email threads are a problem—but small inefficiencies add up fast. Even…
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25 Best Black Friday Email Examples (+ Actionable Tips)
This article was originally published in September 2024, and then updated in October 2025. Black Friday…
The Best Time to Send Black Friday Emails + What to Send
Your Black Friday sales promotion is locked in, and your email campaign has been created, but…
Last-Minute Black Friday Tips: Small Business, Big Impact
You tried to get a head start on Black Friday, but somehow—between running your business, managing…
Onboarding Emails: Your Secret Engagement Weapons + Examples
Do you ever feel like your marketing emails get ignored? There’s one kind that almost always…
7 Actionable Email Copywriting Examples to Learn From
Writer’s block—it gets you every time, doesn’t it? We’ve all been there, staring at that pesky…
Email Footer Made Easy: Your Go-To Checklist
Think of your email footer as your trusty sidekick, swooping in to deliver all the must-know…
